Diploma in Digital Marketing
(N/0415/4/0022)(01/29)(MQA/PA16914)
- 2 years
- 4 years
- Full-time
- Part-time
The Diploma in Digital Marketing equips students with essential knowledge and practical skills to excel in digital marketing. Covering topics like marketing fundamentals, digital tools, content creation, SEO, SEM, and data analytics, and the program combines interactive lectures, practical workshops, and real-world projects to ensure students are industry ready.
Graduates will be prepared for roles such as Digital Marketing Specialist, Social Media Manager, and Content Marketing Strategist. With a strong foundation in both theory and practice, they will have a competitive edge in the job market, ready to contribute effectively to any organization’s digital marketing efforts.
Full Time: 2 years
Part Time: 4 years
Intake: January, May & September
Programme Structure
Year 1
- Introduction to Digital Entrepreneurship
- Fundamentals of Management
- Fundamentals of Information Technology
- Fundamentals of Marketing
- English for Business Purposes
- Philosophy and Current Issues / Bahasa Melayu Komunikasi 1
- Introduction to Digital Marketing
- Creative Thinking in Digital Entrepreneurship
- Fundamentals of Business
- Business Communications
- Consumer Behaviour
- E-Commerce
- Microeconomics
- Business Law
- Bahasa Kebangsaan A / Entrepreneurship Skills
Year 2
- Social Media Marketing
- Human Resource Management
- Business Ethics
- Business Statistics
- Organisation Behaviour
- Integrity And Anti-Corruption
- Digital Marketing Strategy
- Marketing Management
- Principles of Operations Management
- Macroeconomics
- Privatisation in Malaysia
- Financial Management for Digital Business
- Multimedia and Web Technology
- Business Plan
Entry Requirements
SPM/O-Levels
Pass SPM or equivalent with 3 credits in any subjects
STPM/A-Level
Pass STPM with minimum GPA 2.00 (Grade C) in any 1 Subject
STAM
Pass STAM with at least Grade Maqbul (Pass)
Certificate
Pass in relevant Certificate with at least minimum of CGPA 2.00
SKM
Pass with level 3 in related field
Others
Other equivalent qualification approved by the government of Malaysia
English Requirements
International Students
- IELTS: 5.0
- TOEFL iBT: 40
- Pearson (PTE): 47
- MUET : Band 3.5
Frequently Asked Questions About Diploma in Digital Marketing
What are the entry requirements for the Diploma in Digital Marketing at LSBF?
Entry requirements for this digital marketing course include SPM/O-Levels, STPM/A-Level, STAM, a relevant Certificate, SKM or other equivalent qualifications. International students must also meet the applicable English language requirements.
How long does it take to complete the Diploma in Digital Marketing in Malaysia?
You can complete the Diploma in Digital Marketing in 2 years full-time or 4 years part-time.
Is the LSBF Diploma in Digital Marketing accredited by MQA?
Yes, the Diploma in Digital Marketing is registered with the Malaysian Qualifications Agency (MQA).
What modules are covered in the Diploma in Digital Marketing programme?
The digital marketing modules cover both core business subjects and specialised digital marketing areas.
In Year 1, students study modules such as Introduction to Digital Marketing, Fundamentals of Marketing, Consumer Behaviour, E-Commerce, Business Communications and Creative Thinking in Digital Entrepreneurship.
Year 2 includes Social Media Marketing, Digital Marketing Strategy, Marketing Management, Multimedia and Web Technology, Financial Management for Digital Business and Business Plan, alongside other business-related subjects.
What digital marketing skills will I learn during the Diploma in Digital Marketing?
The diploma helps students develop practical digital marketing skills in marketing fundamentals, digital tools, content creation, SEO, SEM and data analytics.
Does the Diploma in Digital Marketing cover SEO, SEM, and social media marketing?
Yes, the Diploma in Digital Marketing degree covers SEO and SEM.
What career opportunities are available after completing a Diploma in Digital Marketing?
The diploma prepares graduates for social media marketing careers, including roles such as Digital Marketing Specialist, Digital Marketing Manager, Social Media Manager, Content Marketing Strategist, SEO/SEM Specialist, Digital Advertising Analyst and Digital Campaign Manager.
Can international students apply for the Diploma in Digital Marketing at LSBF Malaysia?
Yes, international students can apply for the Diploma in Digital Marketing at LSBF Malaysia, provided they meet the programme’s entry and English language requirements.
How do I apply for the Diploma in Digital Marketing at LSBF Malaysia?
To apply, prospective students can visit the LSBF Malaysia campus for counselling or request the prospectus and application form by email.
Applicants should complete the application form and submit it with the required supporting documents and application fee.
No faculty data available.
Career Opportunities
- Digital Marketing Specialist
- Digital Marketing Manager
- Social Media Manager
- Content Marketing Strategist
- SEO/SEM Specialist
- Email Marketing Coordinator
- Digital Advertising Analyst
- Web Analytics Expert
- Online Community Manager
- Digital Campaign Manager
- Digital Marketing Specialist
- Digital Marketing Manager
- Social Media Manager
- Content Marketing Strategist
- SEO/SEM Specialist
- Email Marketing Coordinator
- Digital Advertising Analyst
- Web Analytics Expert
- Online Community Manager
- Digital Campaign Manager
