Diploma in Digital Marketing

ID: (N/0415/4/0022)(01/29)(MQA/PA16914)

2 years
4 years
Full-time
Part-time

The Diploma in Digital Marketing equips students with essential knowledge and practical skills to excel in digital marketing. Covering topics like marketing fundamentals, digital tools, content creation, SEO, SEM, and data analytics, and the program combines interactive lectures, practical workshops, and real-world projects to ensure students are industry ready.

Graduates will be prepared for roles such as Digital Marketing Specialist, Social Media Manager, and Content Marketing Strategist. With a strong foundation in both theory and practice, they will have a competitive edge in the job market, ready to contribute effectively to any organization’s digital marketing efforts.

Full Time: 2 years
Part Time: 4 years

Intake: January, May & September

Programme Structure

Year 1

Introduction to Digital Entrepreneurship
Fundamentals of Management
Fundamentals of Information Technology
Fundamentals of Marketing
English for Business Purposes
Philosophy and Current Issues / Bahasa Melayu Komunikasi 1
Introduction to Digital Marketing
Creative Thinking in Digital Entrepreneurship
Fundamentals of Business
Business Communications
Consumer Behaviour
E-Commerce
Microeconomics
Business Law
Bahasa Kebangsaan A / Entrepreneurship Skills

Year 2

Social Media Marketing
Human Resource Management
Business Ethics
Business Statistics
Organisation Behaviour
Integrity And Anti-Corruption
Digital Marketing Strategy
Marketing Management
Principles of Operations Management
Macroeconomics
Privatisation in Malaysia
Financial Management for Digital Business
Multimedia and Web Technology
Business Plan

Entry Requirements

SPM/O-Levels

Pass SPM or equivalent with 3 credits in any subjects

STPM/A-Level

Pass STPM with minimum GPA 2.00 (Grade C) in any 1 Subject

STAM

Pass STAM with at least Grade Maqbul (Pass)

Certificate

Pass in relevant Certificate with at least minimum of CGPA 2.00

SKM

Pass with level 3 in related field

Others

Other equivalent qualification approved by the government of Malaysia

English Requirements

International Students

CEFR High B1
IELTS: 5.0
TOEFL iBT: 40
Pearson (PTE): 47
MUET : Band 3.5

No faculty data available.

transformative

“A transformative Journey”

My ACCA journey at LSBF has been transformative. The rigorous academics and expert lecturers have deepened my understanding of accounting. The diverse, collaborative environment has broadened my global perspective. LSBF has equipped me with the skills and confidence for a successful accounting career. I'm proud to be part of this community.

Sangari Selvan, ACCA

transformative

“Prepared me for a successful career”

Studying as a Business Administration Student at LSBF has been pivotal for me. The curriculum blends theory with practical applications, and the dedicated faculty provides extra support and insights. The multicultural environment has enriched my experience, allowing collaboration with peers from diverse backgrounds. LSBF has prepared me for a successful career, instilling confidence and essential skills. I highly recommend it for anyone seeking a strong foundation in business education.

Nicholas Ng, Diploma in Business Administration

transformative

“Workshops and seminars has been invaluable”

Studying for my Diploma in Accounting at LSBF has been rewarding. The comprehensive curriculum and supportive faculty have provided a strong foundation in financial principles. Hands-on learning through workshops and seminars has been invaluable. The multicultural campus has enriched my experience, fostering collaboration and cultural exchange. I highly recommend LSBF for anyone pursuing a career in accounting.

Jacintha Lee, Diploma in Accounting